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Giving Tuesday Donor Toolkit

Support National Geographic Society on
Giving Tuesday, December 3, 2024

The National Geographic Society is celebrating Giving Tuesday, the global day of philanthropy where we harness the power of collective generosity to further our mission to illuminate and protect the wonder of our world. On December 3, please make a special Giving Tuesday gift to the Society and encourage your network to join us!

As one of the National Geographic Society’s most committed supporters, you are critical to advancing scientific research, Explorer-led projects and mission programs. Every dollar can make a difference and every voice can help shift the needle and create lasting change for the planet. Help inspire those you know to take action to protect the planet by sharing your commitment on social media and email.

Below are the best ways you can support us on Giving Tuesday:

  • Make a special gift in honor of Giving Tuesday and help us reach our critical fundraising goal.
  • Email friends and family to invite them to join you in supporting the National Geographic Society on Giving Tuesday.
  • Share your support for the National Geographic Society with your network on social media (Instagram, Facebook, Linkedin, and Threads).

Follow and Post on Social Media

Important Links

Sample Social Media Posts

I am proud to be a donor of the National Geographic Society [tag one of NGS’s handles]. This #GivingTuesday, I am helping to raise funds to ensure a brighter future for our planet. Join me by supporting #NatGeoExplorers helping to protect endangered wildlife, safeguard critical ecosystems and restore our ocean. Donate now: natgeo.org/DonateGivingTuesday

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What if we could help ensure a healthier coexistence between humans and wildlife? With your help, this and more is possible when you give to the National Geographic Society! This #GivingTuesday, join me by making a gift to support #NatGeoExplorers working to protect critical ecosystems and help ensure a brighter future. Make your tax-deductible gift now! natgeo.org/DonateGivingTuesday

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How will you help to ensure a brighter future for our planet? This #GivingTuesday, join me by making a tax-deductible donation to the National Geographic Society and help fund Explorers and mission programs working to protect wildlife and restore critical habitats. Give today and help fund conservation! natgeo.org/DonateGivingTuesday

Sample Email

Dear [Name],

This year, Giving Tuesday is on December 3, and I am proud to be supporting the National Geographic Society in advancing their mission to illuminate and protect the wonder of the world. Since 1888, the National Geographic Society has invested in a global community of Explorers working around the world to solve some of the most pressing challenges facing our world. From working to end human-wildlife conflict and habitat loss, to helping to stop the decline of biodiversity in some of the most important ecosystems on the planet, our Explorers are carrying out important conservation work, but there is still so much work to be done.

Will you join me to help create a lasting legacy for our planet?

This Giving Tuesday, join me in showing your support for National Geographic Explorers and help protect critical ecosystems.

Here is how you can make an impact this Giving Tuesday:

  • Make a donation to the National Geographic Society to help Explorers protect critical ecosystems! 100% of your donation goes directly to supporting Explorers and mission programs.
  • Share on social media and with your network so that they can feel inspired to support the Society, too.

Thanks for supporting the National Geographic Society,
[Name]

About Giving Tuesday at the
National Geographic Society

Giving Tuesday is a global day of philanthropy for individuals to support nonprofits near and dear to their hearts. Here’s what you need to know about National Geographic Society’s approach for this day:
  • On Tuesday, December 3, the Society will raise funds to help fund Explorers and mission programs doing incredible work to protect critical ecosystems, save threatened wildlife and inspire people everywhere to protect the planet before it is too late.
  • 100% of all gifts will go directly to mission programs and our global community of Explorers like those working to protect species on the brink of extinction, preserve our oceans, inspire the next generation of changemakers and so much more.

Photo credit: Daniel Venturini